Custom Sofas & Sectionals in Portland, OR

Custom Sofas & Sectionals in Portland, Oregon

A custom sofa isn't a luxury — it's the difference between furniture that almost works and furniture that fits your life exactly. At What's New Furniture, every made-to-order sofa and sectional starts with three choices that are entirely yours: the frame, the fabric, and the configuration. The result is a piece built to your specifications and delivered to your door.

What "Custom" Means at WNF

Custom here is not cosmetic. You select the frame style — mid-century, track arm, English roll arm, pillow-back, or tuxedo — then choose your fabric from 350 to 700+ options depending on the brand. Finally, you decide the configuration: sofa, loveseat, apartment sofa, L-shaped sectional, U-shaped sectional, chaise, or ottoman. Every dimension can be tailored to your room.

Our Custom Sofa Brands

Stanton Furniture — Oregon-made in Tualatin, just 20 minutes from our showroom. Stanton offers 700+ fabric options, lifetime frame warranty, and the fastest lead times of any custom brand we carry. When you buy Stanton, you're supporting Oregon manufacturing.

Stylus Furniture — Canadian-made with a focus on clean modern lines. Stylus frames are built on kiln-dried hardwood with high-resilience foam and Pirelli-style webbing — no saggy seats at year three.

Rowe Furniture — American-made in Virginia since 1946. Rowe is known for its slip-cover program, which lets you change the look of your sofa whenever you want. Over 500 fabric options per frame.

Fabric Selection

Choosing fabric is the most personal part of the process. Browse our Stanton fabric wall in-store or online — every swatch is organized by grade and priced transparently. Performance fabrics for families with kids and pets, luxe velvets for formal living rooms, and neutral linens for everything in between.

The Custom Order Process

1. Choose your frame — Browse in the showroom or online. Sit in the floor model to test depth, height, and cushion feel.
2. Pick your fabric — Work with our team to narrow down swatches. Take samples home if you need to see them in your space.
3. Place your order — We handle the rest. Your sofa is built to spec at the manufacturer.
4. Delivery in 4–6 weeks — Most custom orders arrive within 4 to 6 weeks. Free front-door delivery in OR/WA on orders over $1,500.

Why Custom Over Off-the-Shelf?

Off-the-shelf sofas come in the colors and sizes the manufacturer decided to produce. Custom means no compromises — the right width for your living room, the right depth for your frame, and the right fabric for your household. It also means no one else has the exact same piece.

Frequently Asked Questions

How long does a custom sofa take?
Most custom sofas and sectionals are delivered in 4 to 6 weeks from the order date. Stanton orders (Oregon-made) tend to be on the faster end of that range.

Can I customize a sectional configuration?
Absolutely. All three of our custom brands offer modular sectional options. You pick the number of pieces, chaise orientation (left or right), and overall length.

Where can I order a custom sofa in Portland?
Visit What's New Furniture at 439 SE Grand Ave, Portland, OR 97214. Our team will walk you through frames, fabrics, and configurations in person — no appointment needed.

Visit the showroom at 439 SE Grand Ave, Portland, OR 97214 — open 7 days a week.